Here are four productive small business tips you should make a priority this summer.
1. Make a List of Your Top Prospects
Every small business owner should have an organized list of their top prospects and customers – even if it’s taped on a desk or posted on a wall. This summer, take the extra time and start researching for more contacts who have the potential to become partners or customers by the end of the year. Make a point to contact your best customers and work on building a stronger relationship for future business.
2. Develop a Fall Marketing Plan
Summers go by quickly, and before you know it, you’ll be thinking about landing work for fall. Summer provides a great opportunity to do some strategic planning. Think about your target market, and think about the best way to reach prospects. Set your marketing budget and get to work!
3. Update Operations
When’s the last time you updated important software or found ways to store documents online? In 2016, there are many options for document storage and sharing like Dropbox or Google Drive. A little extra organization goes a long way – consider making organization easier, using some of the tools listed above.
4. Complete a Major Cleanup Project
Researchers at the Princeton University Neuroscience Institute conducted a study that showed physical clutter negatively affects your ability to focus and process information. Is it time to clean up the back office or finish up some spring cleaning? Everybody has a list of projects they’d like to tackle and there’s no better time than now.
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